For one thing, he says, he is determined to further establish SCC’s role as a global player in the energy and telecommunication business. “I want to make SCC a centre of excellence and keep an eye on the return on investment for shareholders,” he says. Right now, SCC is looking forward to paying back its share- holders: the company saw a 16 percent increase
in revenues in the 2004-2005 fiscal years. Things haven’t always looked so rosy, however. “In the beginning,” Dr. Linjawi says, “European, Japanese and American cable producers put up fierce com- petition. Today,” he adds, “the company’s success is felt far beyond its board rooms. The quality of our company and its products contribute to the image-branding of the Kingdom.