Now, 25 years later as the Doyenne of “Haute Couture” in the Arab Gulf, and President of Rubaiyat, Ms. Abbar presides over 70 women’s fashion stores in her company chain and has plans for more as the business continues to grow. Under her guidance Rubaiyat has become the main designer force in the region and has maintained its leadership position in the Saudi fashion scene while de ning the trends that have turned Saudi Arabia into the high-end fashion center of the Middle East "